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<channel>
	<title>CTO Blog</title>
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	<link>http://www.cto-blog.com</link>
	<description></description>
	<pubDate>Thu, 02 Sep 2010 11:52:00 +0000</pubDate>
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	<language>en</language>
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		<title>Tents and Marquees</title>
		<link>http://www.cto-blog.com/tents-and-marquees/</link>
		<comments>http://www.cto-blog.com/tents-and-marquees/#comments</comments>
		<pubDate>Thu, 02 Sep 2010 11:52:00 +0000</pubDate>
		<dc:creator>The Chief Technology Officer</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[cheap tents]]></category>

		<category><![CDATA[marquees]]></category>

		<category><![CDATA[tents]]></category>

		<guid isPermaLink="false">http://www.cto-blog.com/tents-and-marquees/</guid>
		<description><![CDATA[Event Tents, such as wedding tents are for when you want to make a fabulous outdoor scene. They are generally structures installed at a location for a period of time.
Why A Tent?Commercial Tents are used as protection from the sun, rain or a gathering place. They can make a stunning and creative atmosphere for any [...]]]></description>
			<content:encoded><![CDATA[<p><img onload="javascript:addImgCaption(this);" height="205" alt="marquees-pavillion-3" hspace="8" src="http://23sqn.com/wp-content/uploads/2010/09/marquees-pavillion-3-1.jpg" width="229" align="right" vspace="8" />Event Tents, such as wedding tents are for when you want to make a fabulous outdoor scene. They are generally structures installed at a location for a period of time.</p>
<p><strong>Why A Tent?<br /></strong>Commercial Tents are used as protection from the sun, rain or a gathering place. They can make a stunning and creative atmosphere for any event.</p>
<p><strong>Tent Rentals<br /></strong>Tents can be rented or leased for a day, a weekend, weeks, months, etc. For one or two day events, the Tents are usually installed a few days before the event, depending on scheduling and weather, and remain until a few days after the event. Many rentals are quoted for the entire week, allowing for time to set up and design the interior and exterior. Some Tents are built for exceedingly long-term events and have been installed and remain installed for years.</p>
<p><strong>What Kind of Tent Should I Rent?<br /></strong>Tent rental companies come in all sizes - from small-sized companies with just a few Tents to exceedingly large-sized companies - carrying dozens of several sizes and styles of Tents. Some general rental companies rent from tent rental companies to accommodate their client&#8217;s needs.</p>
<p>You may know you want to use a standard Tent for your event, or your event planner may already have in mind to use a Tent. You have options! There are lots of other stunning<br />
structures and Tent styles out there. Some are unique and make a statement of their own. Ask the rental company you&#8217;re working with for a list of the type styles they have on hand.</p>
<p>Usually, the different types of Tents available in most companies are (the names vary depending of the company):</p>
<p>Folding Tents Easy and fast to use and always in demand. Very popular, because usually is the less expensive tent. Fast, flexible, cost effective and long lasting.</p>
<p>They are used by:</p>
<ul>
<li>Corporate brands across most industries</li>
<li>Government &amp; Council buyers</li>
<li>SME business marketers</li>
<li>Franchisees</li>
<li>Agricultural exhibitors</li>
<li>Emergency services &amp; community groups</li>
<li>Folding Tents create brand exposure opportunities.</li>
<li>You can reach your audience at the right time, in the right place with the right message.</li>
</ul>
<p>Inflatable Tents An exciting and entertaining alternative Tent. Easy &amp; fast to set up. Be sure they have removable printed roof because in that way you can share the investment with other licences.</p>
<p><strong>What Size Tent Will I Need?</strong></p>
<p>The size of Tent depends on a few factors:</p>
<p>1. The number of guests you expect<br />
2. Layout or seating arrangements or the style of event:</p>
<p>* Reception with what type of tables?<br />
* Speaker engagement with what type of seating?<br />
* Will you need a dance floor?<br />
* Will you need display areas for your products?</p>
<p>If you are interested in a Tent, you can expect to need about 2,000 - 2,500 square feet for 200-seated guests. That could mean a 40 x 60 size Tent (Always ask the Tent rental vendor directly and they&#8217;ll give you the best dataabout the size of Tent you&#8217;ll need).</p>
<p>Therefore, the key rule is; know what you are going to use your tent for. The choice of tents is astounding, almost on par with the choice of cars that you can buy.</p>
<p>So if you need a tent for the family BBQ, for example, your needs are fairly rudimentry<br />
and your budget may be low. Look for cheap tents that offers a waterproof Polyester roof and a decent warranty for under $600.</p>
<p>If you need a tent for a school or sports club you will need a selection of sizes, and colours. Most plain colour Tents s range between $995- $2900. If you are keen to promote yourself, you can have your names printed for around $150-$300. Printing logos usually be a little more expensive.</p>
<p>In the last 5 years, portable Tents have become important to businesses for their marketing. The essential need for these buyers is a prominent and identical reproduction of their logo. Sign written or printed Tents can be as dull as a website address or they can be a design extravaganza.</p>
<p>Remember, if it is for commercial purposes, the aim is to build recognition of your company with your printed Tent. Printed corporate Tents range in price from $1500- $4000. Good ones will really catch your eye.</p>
<p>Once you have decided on what sort of buyer you are and how you are going to use your Tents, a good Tents company will offer you a choice of frames, a warranty of between 3-5 years and help with formulating the printing-if you need it.</p>
<p>For more information about tents, contact Extreme <a href="http://www.extrememarquees.com.au/">Marquees</a>. We have a range of cheap <a href="http://www.extrememarquees.com.au/">tents</a>, for all sorts of home and business applications.</p>
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		<title>New Zealand&#8217;s Top Holiday Cities</title>
		<link>http://www.cto-blog.com/new-zealands-top-holiday-cities/</link>
		<comments>http://www.cto-blog.com/new-zealands-top-holiday-cities/#comments</comments>
		<pubDate>Mon, 23 Aug 2010 05:51:00 +0000</pubDate>
		<dc:creator>The Chief Technology Officer</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[auckland accommodation]]></category>

		<category><![CDATA[christchurch accommodation]]></category>

		<category><![CDATA[queenstown accommodation]]></category>

		<guid isPermaLink="false">http://www.cto-blog.com/new-zealands-top-holiday-cities/</guid>
		<description><![CDATA[New Zealand has a wonderful array of astounding landscapes. Like enormous mountain ranges, endless coastlines, breathtaking rainforests, deep fiords, snow capped mountains and steaming volcanoes. These picturesque wonders have all made New Zealand an appealing destination for all kinds of holidays.
Awesome travel packages and holiday specials are available on quality accommodation in modern city hotels [...]]]></description>
			<content:encoded><![CDATA[<p>New Zealand has a magnificent array of astounding landscapes. Like huge mountain ranges, majestic coastlines, bountiful rainforests, deep fiords, snow capped mountains and steaming volcanoes. These picturesque wonders have all made New Zealand an inspired destination for all kinds of holidays.</p>
<p>Fantastic travel packages and holiday specials are available on quality accommodation in modern city hotels and luxurious wilderness lodges at slashed prices. Among the top holiday destinations in New Zealand, Queenstown, Christchurch and Auckland would definitely be there. Travel Online is a prominent online specialist travel operator and provides wonderful tourist services for New Zealand. Travel Online provides an instant quote and booking service for accommodation in cities right across the country.</p>
<p><strong>Queenstown<br /></strong>The international resort town of Queenstown is situated on the shoreline of Wakatipu Lake. This beautiful region is among the most scenic locations on the globe. Throughout the year adventurous and exciting sports like jet boating, bungy jumping, and white water rafting take place. This town is the epicentre of the entire world&#8217;s bungy jumping activities too. With the advent of winter, the town gets transformed to an alpine wonderland with snowboarders and skiers from all corners of the world assembling at the annual Winter Festival.</p>
<p>There is constant request for Queenstown Accommodation all round the year and Travel Online offers a select group of hotels best suited for New Zealand holidays. 1, 2, 3 or 4 bedroom apartments, with cutting-edge facilities, gyms, spas and fantastic views are available at various holiday retreats across the city. Larger apartments with more bedrooms, tennis courts, private jetties and fitness centres are also available at a higher price. Luxury complexes with studio rooms in the vicinity of cafes, bars, and restaurants are also found in Travel Online&#8217; Queenstown Accommodation selection.</p>
<p><strong>Christchurch</strong><br />
When choosing a place to stay in Christchurch look for hotels that give views over the attractive Victoria Square, across the mesmerizing Avon River or towards the epochal Anglican Cathedral. Situated on New Zealand&#8217;s South Island, this cosmopolitan city is always abuzz with great festivals, shopping spots, theaters and art galleries. Hotels overlooking Victoria Square provide visitors with an insight in to the city&#8217;s English history.</p>
<p>Individuals staying in the vicinity of the Christchurch Cathedral will find hotel rooms with a Manhattan-style feel. Tradition and elegance are everywhere in these hotels along with a keen eye on service excellence. Luxurious bedrooms with full-fledged kitchen facilities are common, along with hi-tech conference facilities, resort-like leisure features like spas, saunas, gyms, and swimming pools. Many of these hotels provided by Travel Online are located in the vicinity of the Technology Park, the International Antarctic Centre, and the airport. Travelers who want to stay away from the hustle and bustle of the cosmopolitan life will find suitable accommodation in the magnificentcountryside surrounding the city.</p>
<p><strong>Auckland</strong><br />
Auckland, also known as the City of Sails, is located in between 2 harbors and has more boats per person than anywhere on the planet. Within minutes a person has the flexibility of sailing away on yachts to isolated nearby islands, living the high life in the casino, surfing at lots of beaches or tasting the exotic wines at local vineyards. Hotels come in stylish and comfortable studios, and spacious executive / marina suites. Travel Online caters to the tastes of corporate and business tourists and can beat any price seen on Auckland accommodation advertised. Auckland harbor is majestic, and is seen perfectly from atop Sky City and the surrounding accommodation.</p>
<p>Affordable and comfortable apartments are available for casual tourists, equipped with kitchens, laundries, and balconies to provide a memorable holidaying experience. Visitors to Auckland adore visiting the Antarctic Encounter, which showcases the only penguins present in the sub-Antarctic region. More encounters include cage-bereft shark dives, scuba expeditions and snorkel safaris. New Zealand is waiting.</p>
<p>Travel Online has a wide range of <a href="http://www.newzealand-holidays.com/accommodation/queenstown/queenstown_accommodation.html">Queenstown accommodation</a> close to all the snow action and cosmopolitan <a href="http://www.newzealand-holidays.com/accommodation/christchurch/ac_christchurch.html">Christchurch accommodation</a> surrounded by all that theatre and art. For holidays in and around the water, <a href="http://www.newzealand-holidays.com/accommodation/auckland/ac_auckland_cbd.html">Auckland accommodation</a> is as good as anywhere in the world.</p>
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		<title>Repairing Flooded Carpet: A cheap job is a good job right? Wrong&#8230;.</title>
		<link>http://www.cto-blog.com/repairing-flooded-carpet-a-cheap-job-is-a-good-job-right-wrong/</link>
		<comments>http://www.cto-blog.com/repairing-flooded-carpet-a-cheap-job-is-a-good-job-right-wrong/#comments</comments>
		<pubDate>Tue, 17 Aug 2010 14:40:00 +0000</pubDate>
		<dc:creator>The Chief Technology Officer</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.cto-blog.com/repairing-flooded-carpet-a-cheap-job-is-a-good-job-right-wrong/</guid>
		<description><![CDATA[Don’t allow an amateur 24 hour carpet cleaner show up to repair your carpets with water damage. These are the cautions you should be aware of:
Overcharging. An amateur water restoration cleaner may build the job up with superfluous steps. E.g. using dehumidification to dry the water damaged carpets unnecessarily.
Not having the correct equipment. They might [...]]]></description>
			<content:encoded><![CDATA[<p>Don’t permit a novice 24 hour carpet cleaner come to repair your carpets with water damage. These are the signs you should be watchful of:</p>
<p><strong>Overcharging.</strong> An amateur water restoration carpet cleaner may load the job up with superfluous steps. E.g. using dehumidification for the flooded carpets isn&#8217;t always necessary.</p>
<p><strong>Correct equipment.</strong> They might borrow equipment from hire places to dry the carpet. This is acceptable, but an experienced water damage technician will own all their equipment enabling a quicker response and hopefully a better value job.</p>
<p><strong>Does not have a proper moisture metre.</strong> If they don’t have the proper moisture meter, they cannot see whether the carpet is dry enough. This furthers the risk of mould in future. Mould removal would then be required.</p>
<p><strong>Specialised.</strong> There are a lot of “Carpet Cleaners” in this industry who do restoration work on the “side.” i.e. they do not take on this sort of repair everyday. Be wary of them. Fixing water damage to carpets is an art. Removing and repairing and reinstalling the carpet has to be taken on by a professional, otherwise it can be damaged incontrovertibly.</p>
<p>You could be asking, how do I decide on a proper Flood Restoration professional? Below I have listed some signifiers to look for when you call around for a carpet flood damage business:</p>
<p><strong>The size of their Yellow Pages ad:</strong> This can be a sign of how much repair work they are doing already. A full-size Yellow Pages ad slot can cost around $50 000. So if they have invested in a large ad, you can at least have some promise that they are established.</p>
<p><strong>Where do they show in Google?</strong> The higher they rate in Google, the more “online votes” there have been for that business.</p>
<p><strong>What Qualifications do they have?</strong> The base qualification required is a IICRC qualification for Applied Structural Drying and Water Damage Restoration.</p>
<p><strong>Do Insurance companies source them for their carpet water damage jobs?</strong> This is a great indicator. If insurance companies source them, the business is bound to be excellent at their skill. Insurance companies will tend to use the businesses that provide them the best value for money.</p>
<p><strong>What Equipment do they have?</strong> They should own about 100 Air movers. If they possess this many, this could show they have been in the game for a while. We took 8 years to own that many wet carpet drying air movers.</p>
<p><strong>What type of commitment can you get with them over the phone?</strong> Ask if you can pin them down to a fee for water extraction, water removal and initial inspection. If they don&#8217;t give you a rate for this at the least, you know they are not going to serve you, so move on.</p>
<p><strong>Response Time</strong> – Our Water Damage business based in Brisbane operates to a 59 minute response time for a water damage emergency. The job needs to be responded to ASAP. Mould can grow within a 24 hour period.</p>
<p>If you focus on these tips you are sure to get a Flood Damage Restoration technician who can do the job right.</p>
<p>If you have <a href="http://newlife.net.au/">carpet water damage Brisbane</a>, call us for <a href="http://newlife.net.au/wet_carpet_emergency.htm">flooded wet carpet drying. Brisbane</a> storm season is approaching and you may need <a href="http://newlife.net.au/storm_damage_emergency.htm">storm damage carpet cleaning. Brisbane</a> and surrounding areas serviced.</p>
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		<title>Eight Steps to Great Web Design</title>
		<link>http://www.cto-blog.com/eight-steps-to-great-web-design/</link>
		<comments>http://www.cto-blog.com/eight-steps-to-great-web-design/#comments</comments>
		<pubDate>Sat, 07 Aug 2010 09:21:06 +0000</pubDate>
		<dc:creator>The Chief Technology Officer</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[web design brisbane]]></category>

		<category><![CDATA[web designers]]></category>

		<guid isPermaLink="false">http://www.cto-blog.com/eight-steps-to-great-web-design/</guid>
		<description><![CDATA[Take charge of getting your site established by a developer and understand the process it will save you money and attain you a site that actually works the intended purpose!
1. Comprehending your business and how you are currently established in your market.In order to author a site that truly meets your requirements; you first need [...]]]></description>
			<content:encoded><![CDATA[<p>Take control of getting your site actualized by a developer and comprehend the process it will save you money and attain you a site that actually works the intended purpose!</p>
<p><strong>1. Comprehending your business and how you are currently established in your market.<br /></strong>In order to author a site that truly meets your requirements; you first need to have a full knowledge of your business including your products, and/or services and more importantly their market position. You then have to examine how you want to explain your business and what it offers in 7 seconds or less. Sounds impossible? Well that is the average time that a user will consider the point “is this site I searched for?”.</p>
<p><strong>2. Budget and estimation<br /></strong>Have a budget in mind and don’t be afraid to let the developers know what it is. In saying this: BE REALISTIC, $500 will never see a great web site created, nor will they be anything left in the bank to market it.</p>
<p><strong>3. The creative process<br /></strong>Be loaded with example sites and more importantly the elements of the site you like so they can achieve an understanding of what you would like to see on your site and also what you find frustrating about other sites. This will construct a good profile and realise not only what type of site to actualize for you but your tolerance to colours, animations, layouts etc. for your requirements which will allow for fast development. The more interaction and information you allow them in the beginning the more time you will save everybody in the long run by getting what you want 1st time round. Check with the designers on how many rounds of changes come with the contract, most will allow for a total conceptual redesign only once and 2 rounds of changes after that.</p>
<p><strong>4. Production and Content<br /></strong>After the home page design is created, the developers will more than likely acquire the general layout of this concept and then create the inner page template. It is this template that will be repeated for most of your pages for your site.<br />
Provide your content in a pre-proofed word processed document; don’t get too creative with the document fonts etc. as these will not be preserved when the content is copied into the code of the site. It is inferred that you do use bolding, underlining, headings and sub heading though ,as these highlights are transferred into the site and are essential later on in not only establishing with the reader but for Search Engine Optimisation.<br />
One last tip for content; formulate a decent amount of content but formulate it in a way that a reader may acquire a summary of what you are trying to get across in the 1st couple of paragraphs and an image or to. The rest of the paragraphs that get into finer details ARE FOR GOOGLE !</p>
<p><strong>5. Development Programming and CMS<br /></strong>If your website contains Content Managed Areas (CMS) or has any other dynamic sections the developers will wrap your design around a content management program such as Joomla or Drupal or they may have a custom built system. Make sure that you get to see how the CMS system works on another site they have developed or an example site they may have. You need to know that you can utilize and understand the system when your site is complete.</p>
<p><strong>6. Testing and training<br /></strong>We work closely with the developers to test your site especially if there are any CMS or special programs that have been made for you. You can guarantee if it is has just been written for you then it will not work 100% first time round. This is a where things can get ugly in the process you must understand the way the program operates and test it as if you were normal website user. If it doesn’t make sense to you, odds are it won’t make sense to your audience. Make sure you test your website on more than just your browser, try to test it on Internet Explorer, Firefox and Safari. All of these browsers are on the internet for free!</p>
<p><strong>7. Launch – going live<br /></strong>When the developers are ready to make your site onlive make sure you have finished the above testing step until you are content that this website is the best representation of your business / product it can be. Remember even though you can change things after going live it is still a poor reflection on your business if there are spelling mistakes or broken images when you launch.</p>
<p><strong>8. Marketing<br /></strong>There is little point in having a website if nobody visits it, make sure as part of you contract you have discussed search engine optimisation and or search engine marketing as part of your website build. This is the absolute most important factor of the whole process. If you are the only one looking at your site then you are in trouble.</p>
<p>Remember Search Engine Optimisation is about 30% Onsite (getting your site correct for Search Engine to index correctly) and 70% Promotion. Any developer who tells you otherwise hasn’t been in the industry too long.</p>
<p>For more information about <a href="http://www.websiteblue.com">web design Brisbane</a>, contact Web Site Blue. Our <a href="http://www.websiteblue.com/services.php">web designers</a> understand marketing as well as design.</p>
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		<item>
		<title>Tips to Creating a New Business Logo</title>
		<link>http://www.cto-blog.com/tips-to-creating-a-new-business-logo/</link>
		<comments>http://www.cto-blog.com/tips-to-creating-a-new-business-logo/#comments</comments>
		<pubDate>Fri, 06 Aug 2010 02:44:00 +0000</pubDate>
		<dc:creator>The Chief Technology Officer</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[logo design brisbane]]></category>

		<category><![CDATA[web design brisbane]]></category>

		<guid isPermaLink="false">http://www.cto-blog.com/tips-to-creating-a-new-business-logo/</guid>
		<description><![CDATA[A logo is a essential step to creating a business. It is the face of your business. And like your face represents the tone of your business, indicates the service and displays the professionalism or lack there of.
People spend a lot of money on the formation of their logo and walk away with no artwork [...]]]></description>
			<content:encoded><![CDATA[<p>A logo is a very important step to forming a business. It is the face of your business. And like your face conveys the tone of your business, indicates the service and reveals the professionalism or lack there of.</p>
<p>People spend a lot of money on the creation of their logo and walk away with no artwork files. Then a couple months down the track when they need to put signage on their new building they cannot track the design studio down that formulated the original logo for them and so incur costs to have it redone. This is unnecessary and may cause complications when trying to replecate the logo exactly as created originally.</p>
<p>We have created some basic tips you for to think about when creating a logo. Hopefully these will help you from experiencing any future difficulties.</p>
<p><strong>Tip 1<br /></strong>First things first - you need to decide if you would like your logo to have an accompanying icon. It is suggested that if your service or product name is not in your business name then perhaps an icon will help in getting a clear message across to your target audience.</p>
<p>An icon can add an extra element to your branding in that you could use the icon on its own on collateral where perhaps you are searching for a more illustrative finish without losing recognition.</p>
<p>A good example of this is the well-known and executed Fedex logo.</p>
<p><strong>Tip 2<br /></strong>Colour can be an extremely important decision as it not only could affect the output costs but can also hinder your output use. Consider the end result and what you will be bringing your branding onto in the future. Make sure your designer is aware of this as they should design accordingly.</p>
<p><strong>Tip 3<br /></strong>Make certain you get a back up disk of your logo as a master file and confirm that it includes all the files required for the different printing formats.</p>
<p>Creative software updates frequently and some programmes become obsolete. Confirm you have a copy of your logo as a PDF - with the text converted to curves.</p>
<p><strong>Tip 4<br /></strong>Using images in your logo is not very easy to regulate. For example it is hard to to reverse into black and white. Images also have limitations when it comes to size - they can only be reproduced to a certain size before they start pixilation.</p>
<p><strong>Tip 5<br /></strong>Using gradients in your logo is not recommended. This too can have limitations when it comes to output for ie: gradients are hard to reproduce when embroidering fabrics.</p>
<p><strong>Tip 6<br /></strong>Make sure sure the font is legible. Some logos need to be reproduced on small pieces of collateral ie: post stamps. It is important that in this case the text is<br />
readable</p>
<p><strong>Tip 7<br /></strong>Ensure that you acquire a copy of your logo in CMYK high resolution 300 dpi (for printing use) and RGB 72 dpi(for web use).</p>
<p><strong>Tip 8<br /></strong>It is important to have a style guide of your logo. It will clearly show you how to use your logo so it looks exactly the same every time it is reproduced. This allows you to keep your corporate image consistent.</p>
<p><strong>Tip 9<br /></strong>Make sure that you get a letter from the design studio declaring that you own the copyright to your logo.</p>
<p>If you follow these tips then not only will you collect a well-designed logo but you will also own the artwork. And when it comes to reproducing your collateral you will be doing it the most cost effective way.</p>
<p>For <a href="http://www.bydaughters.com/logo-design-brisbane">logo design Brisbane</a> and <a href="http://www.bydaughters.com/web-design-brisbane">web design Brisbane</a>, contact <a href="http://maps.google.com.au/maps/place?cid=4580562874240004737&amp;hl=en&amp;gl=au">graphic design Brisbane</a> today for a free two hour consultation.</p>
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		<title>How to Create a Style Guide</title>
		<link>http://www.cto-blog.com/how-to-create-a-style-guide/</link>
		<comments>http://www.cto-blog.com/how-to-create-a-style-guide/#comments</comments>
		<pubDate>Sat, 31 Jul 2010 07:36:28 +0000</pubDate>
		<dc:creator>The Chief Technology Officer</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.cto-blog.com/how-to-create-a-style-guide/</guid>
		<description><![CDATA[How many times have you dispatched business cards to print and obtained yet another version of your corporate colour? Ever been enthusiastic to see your advert in the latest newspaper and then recognized that the crucial tag line is nowhere to be found or your logo has been wrecked.
There is only one way to thwart [...]]]></description>
			<content:encoded><![CDATA[<p>How many times have you commissioned business cards to print and received yet another version of your corporate colour? Ever been thrilled to see your advert in the latest newspaper and then caught that the crucial tag line is not present or your logo has been wrecked.</p>
<p>There is only one way to stop this from happening and that is to set up a style guide. Not only will a style guide help you control the reproduction of your logo - it will also help you reinforce your brand recognition – which many argue is one of the strongest selling tools.</p>
<p>We have placed the below steps together for you as a starting point.</p>
<p><strong>Step 1</strong> : Mark the audience for your Style Guide. Is this for staff to work in-house or is this for suppliers and contractors to refer to?</p>
<p><strong>Step 2</strong> : Outline what your output uses are. This is important because you will want different logos and file formats for example, black and white publication adverts in comparison to vehicle graphics.</p>
<p><strong>Step 3</strong> : Define the tone for the copy and content required. For example you may requirecopy rules for printed content and then copy rules for website content.</p>
<p>Content rules cover all punctuation rules and how to refer to the business and team.</p>
<p><strong>Step 4</strong> : Insure you layout all the design templates so it is clear how and where the logo and branding lies on all the different pieces of collateral that may be reproduced.</p>
<p><strong>Step 5</strong> : Assure to include any contributing logos or logos of business that are linked with you. It’s also important that you mail a copy of the layout to these companies to insure they approve the layout of their logo as they too may have their own Style Guide and hierarchy layout rules.</p>
<p><strong>Step 6</strong> : Ensure that grammar, spelling and contact details are correct.</p>
<p><strong>Step 7</strong> : Insure that when suppliers are using the Style Guide they understand~know~discern~apprehend} that a proof needs to be dispatched~sent~mailed~commissioned}to you to be validated as correct.</p>
<p>Get your Style Guide completed and as established as possible. Then have it saved in an email friendly file format and have a couple printed. Once this is done we strongly advocate a training session – whereby your design studio arrives and trains your staff on how to work the Style Guide and most importantly your brand.</p>
<p>For <a href="http://bydaughters.com/">graphic design Brisbane</a>, <a href="http://bydaughters.com/logo-design-brisbane">logo design Brisbane</a> and <a href="http://bydaughters.com/web-design-brisbane">web design Brisbane</a>, contact Bydaughters today. We help your brand build business.</p>
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		<title>Projectors: LCD Verses DLP (The downfall of DLP technology)</title>
		<link>http://www.cto-blog.com/projectors-lcd-verses-dlp-the-downfall-of-dlp-technology/</link>
		<comments>http://www.cto-blog.com/projectors-lcd-verses-dlp-the-downfall-of-dlp-technology/#comments</comments>
		<pubDate>Mon, 19 Jul 2010 13:35:38 +0000</pubDate>
		<dc:creator>The Chief Technology Officer</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[data projectors brisbane]]></category>

		<category><![CDATA[data projectors gold coast]]></category>

		<guid isPermaLink="false">http://www.cto-blog.com/projectors-lcd-verses-dlp-the-downfall-of-dlp-technology/</guid>
		<description><![CDATA[The most typical question customers ask when buying a new projector for the home, office, or classroom is: do I buy an LCD projector or a DLP projector? LCD, short for ‘liquid crystal device’ and DLP, which stands for ‘digital light processing’ are the two commonplace projector imaging technologies. With so many brands and models [...]]]></description>
			<content:encoded><![CDATA[<p>The common question customers ask when purchasing a new projector for the home, office, or classroom is: would I purchase an LCD projector or a DLP projector? LCD, standing for ‘liquid crystal device’ and DLP, short for ‘digital light processing’ are the two top projector imaging technologies. With so many different brands and types available, it can be overwhelming for the buyer to decide between both technologies. Ultimately LCD projectors give superior image quality and colour accuracy. The following article will explain why DLP projectors struggle with creating a comparable level of image quality.</p>
<p>Visualise a set of blinds in your home for your bedroom window. By a twist of a rod you can make the shutters open or closed, depending on whether you want to let light in or not. And that is exactly how an LCD projector behaves. Each pixel operates like its own shutter on a set of blinds to either shine light through or to block it. DLP on the other hand is formed of millions of microscopic mirrors or ‘pixel elements’ as pros like to call them. Each pixel element functions to either reflect light or block it.</p>
<p>How the light source is processed from the point at which the projector is turned on to when the picture reaches your screen is ultimately important for image quality, brightness and colour accuracy. LCD projectors direct white light from the lamp by dividing it into red, blue and green components, by three mirrors which transfer the coloured light to 3 separate LCD panels. The 3 LCD panels make the elements of the image by shining each pixel on and off. The pixels are then simultaneously processed in a glass prism to deliver the projector image. A point to remember about LCD projectors is that all three colours are sent onto your wall simultaneously. The way a DLP projector runs is very different and even how an image comes out is not the same. With DLP, white light from the lamp is sent through a turning colour wheel with transparent red, blue and green segments, at speeds up to 11,000 rpm/s. This way of making an image requires a sequence of red, blue and green light. The millions of micro mirrors described above reflect the coloured light on the pixels to produce the image elements. The elements of the image are displayed in sequence on the screen, one colour at a time. The viewer&#8217;s eyes will then draw each coloured element of the image into the single complete image. With LCD projectors, all colours are available all the time to deliver the highest brightness and superb colour accuracy. In DLP, only one colour is available at any given time, causing lower colour brightness and accuracy. Some DLP developers have put a white segment for the colour wheel to improve all over brightness, but this further degrades colour accuracy.</p>
<p>I see in forums all the time that DLP gives a higher contrast ratio and ergo must be better quality. For those uncertain, the contrast ratio is a measure of a display system defined as the ratio of the luminance of the brightest white to that of the darkest black that the technology is able to produce. DLP projectors do possess high contrast specifications in comparison to many LCD projectors. At first glance, this appears to be a benefit, however, in truth, the true black level is determined by the ambient light in the room while the projector is being used. Do not be hoodwinked by contrast specifications on websites and in brochures.</p>
<p>When the content you want to see has moving images, DLP projection technology can also create image imperfections, or ‘artifacts’. The most commonplace artifact that a DLP projector displays with moving images is colour break up. Colour break up is unavoidable in DLP systems because moving images change position between the time red, blue and green colours are shone. LCD projectors do not have this characteristic because all the colours are projected at once. DLP developers have formed 3DLP solutions using 3 chips to resolve the colour break up issue, but the expense of these projectors make them hardly practical for the majority of businesses and consumers.</p>
<p>Another differentiation between LCD and DLP is how they compensate for the refractive qualities of light. Jump back to high school science, and recall how the various colours of light refract varied amounts when shone through the same lens. The problem with DLP projectors is that they have the one same panel and the same lens to project Red, Blue and Green. All 3 colours are different and refract light in a different way. Most of the time with a DLP projector, some extra yellow colour will come through above and a spill of blue will be projected below an image as simple as a lone black line. While being built LCD projectors can be adapted to take away these effects on the projected image, because each colour is refracted on a separate LCD panels.</p>
<p>The only true advantage (excluding price) with picking a DLP projector is its smaller total size and weight. However, this is only relevant to portability and has to be traded off against the image benefits of LCD projectors. If resulting picture quality is important to you, then the choice is easy. Go for an LCD projector! LCD projectors will always produce bright, colourful images with fewer image imperfections. If you wish to learn more about LCD technology in more detail, check out this tremendous resource website: Explore 3LCD. If you have any persisting questions, jump onto Projector Central and send me an email.</p>
<p>Jonathan King is the sales and marketing manager with Projector Central, Australia’s premier online retailer for projectors. Brisbane-based, Projector Central has been serving Australia for 15 years. For <a href="http://www.projectorcentral.com.au/">data projectors in Brisbane</a> and <a href="http://www.projectorcentral.com.au/index.php?option=com_content&amp;task=blogcategory&amp;id=8&amp;Itemid=289">Interactive Whiteboards</a>, contact Projector Central today.</p>
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		<title>Yachting and Yacht Clubs</title>
		<link>http://www.cto-blog.com/yachting-and-yacht-clubs/</link>
		<comments>http://www.cto-blog.com/yachting-and-yacht-clubs/#comments</comments>
		<pubDate>Fri, 16 Jul 2010 07:59:03 +0000</pubDate>
		<dc:creator>The Chief Technology Officer</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[boat detailing brisbane]]></category>

		<category><![CDATA[yacht detailing brisbane]]></category>

		<guid isPermaLink="false">http://www.cto-blog.com/yachting-and-yacht-clubs/</guid>
		<description><![CDATA[As the Dutch came to preeminence in sea power during the 17th century, the initial yacht was a pleasure craft used initially by royalty and secondly by the burghers in the canals as well as the protected and unprotected waters of the Low Countries. Racing was incidental, arising as private challenges. English yachting originated with [...]]]></description>
			<content:encoded><![CDATA[<p>As the Dutch found preeminence in sea power during the 17th century, the early yacht became a leisure craft used initially by royalty and secondly by the burghers for the canals as well as the protected and unprotected waters of the Low Countries. Racing was incidental, coming out of private matches. English yachting originated with King Charles II of England during his exile in the Low Countries. On his return to the English royalty in 1660, the city of Amsterdam sent him a 20-metre (66-foot) pleasure boat with a beam (maximum width) of 5.6 m (18 feet), which he called Mary. Charles and his brother James, the duke of York (James II, reigned 1685–88), made additional yachts and in 1662 raced two of them from the Thames, from Greenwich, to Gravesend, and returning, on a Â£100 bet. Yachting was found to be fashionable with the wealthy and aristocracy, but after that point the fashion did not last.</p>
<p>The first yacht group in the British Isles, the Water Club, was started in about 1720 at Cork, Ire., as a cruising and unofficial coast guard association, and held great naval panoply and formality. The closest thing to a race was the “chase,” when the “fleet” pursued an imaginary enemy. The club persisted, mostly as a social club, until 1765, and in 1828, when merging with other clubs, it became the Cork Yacht Club (later the Royal Cork Yacht Club).</p>
<p>Yacht racing began in some stipulated method on the Thames in the mid-18th century. The duke of Cumberland instigated the Cumberland Fleet for Thames racing in 1775. When George IV came to the throne in 1820, it came to be known as the Fleet to His Majesty&#8217;s Coronation Sailing Society. The Thames Yacht Club seceded with a racing fight, to become the Royal Thames Yacht Club in 1830. The first English yacht club had been initiated at Cowes on the Isle of Wight in 1815, and royal patronage made the Solent - the strait between the mainland and the Isle of Wight - the continuing setting of British racing. The organisation at Cowes became the Royal Yachting Club, also at the accession of George IV. Each member was required to have boats of at least 20 tons (20,321 kg). Sailing matches for great bids were held, and the society life was lovely. Eventually Royal Yachting Club boats were raised in size to over 350 tons.</p>
<p>In North America, yachting started with the Dutch in New York in the 17th century and went on when the English had power. Sailing was largely for pleasure and found its apogee in George Crowinshield&#8217;s Cleopatra&#8217;s Barge (1815), which cruised on the Mediterranean Sea and established a benchmark of luxury and elegance for the later yachts in that area from the late 19th century. The first enduring American yacht organisation, the Detroit Boat Club, was started in 1839. In 1844, John C. Stevens began the New York Yacht Club while on board his schooner Gimcrack.</p>
<p><strong>Kinds of sailboats<br /></strong>Early sailing yachts took the lines of such naval craft as brigantines, schooners, and cutters from the 17th century until the second half of the 19th century. The style of bigger yachts was originally largely impacted by the success of America, which was designed by George Steers for a club headed by John C. Stevens, and it was the boat for which the America&#8217;s Cup (q.v.) had its namesake after its success at Cowes in 1851. Early yachts were not designed and crafted in today&#8217;s sense, with merely a model being used. Not until the latter half of the 19th century did what was called naval architecture come about. Not until the 1920s did the application of the science of aerodynamics do for the craft of sails and rigging what such study had done earlier for hulls.</p>
<p>Because most of all sailboats had to be individually built, there arose a desire for handicapping boats previous to the one-design class boats were made. Thus, a rating rule was written, which resulted in the International Rule, accepted in 1906 and amended in 1919. In the present day, one of the rapidly blossoming areas in the sailing industry is that of one-design class boats. All boats in a one-design class are manufactured to the same specifications in length, beam, sail area, and other areas (for an example of a two-person sailboat, see illustration). Racing those boats can be held on an even par with no handicapping at all. A prime example is the generic International America&#8217;s Cup Class adopted for yachts in the 1992 America&#8217;s Cup race.</p>
<p>So long as yachting was done primarily for the nobility and the affluent, expense was no issue, and the size of boats grew, in both length and weight. The ascendancy and preference of smaller yachts occurred in the second half of the 19th century out of the sailing of the Englishmen R.T. McMullen, a stockbroker, and E.F. Knight, a barrister and journalist. A trip around the world (1895–98) sailed single-handedly by the naturalized American captain Joshua Slocum in the 11.3-metre Spray proved the seaworthiness of smaller craft. Thereafter in the 20th century, notably after World War II, smaller racing and leisure craft became more popular, down to the dinghy, a favourite training boat, of 3.7 m. In the late 20th century, yachts of less than 3 m were traveled in single-handedly across the Atlantic Ocean.</p>
<p><strong>Kinds of power yachts<br /></strong>Following the decade 1840–50, in which steam started to emulate sail power in market boats, the steam engine, and later the internal-combustion engine, were favoured increasingly in leisure vessels. Bigger power yachts were furthered to a high standard, and long-distance travel was a favourite occupation of the rich. The first power yachts were paddle-wheel boats; they then gave rise to those powered by the completely submerged screw or propeller sort of propulsion. Like naval and merchant craft, auxiliaries with both sail and power were the yacht fashion for many years. By the latter half of the 20th century, a lot of yachts were still auxiliaries, but the larger part were exclusively power yachts containing gasoline or diesel engines.</p>
<p>During the last decade of the 19th century there was a push in the construction of large steam yachts. Conspicuous among these was the Mayflower (1897) of 2,690 tons, with triple-expansion engines, twin screws, and a compartmented iron hull, and was sailed by a crew of over 150. The Mayflower, bought by the United States Navy in 1898, was the official yacht of the president of the United States until 1929 and saw active service in World War II.</p>
<p>As bigger and more reliable internal-combustion engines were developed, many bigger craft were using them for power. The development of the diesel engine, employing heavy oil for fuel, was furthered during World War I. In the decade following that, big power-yacht creation flourished, hitting a climax in the Orion (1930) at 3,097 tons. In that time the biggest auxiliary yacht constructed was the four-masted, steel, barque-rigged Sea Cloud (1931) of 2,323 tons.</p>
<p>The building of bigger power boats lessened after 1932, and the trend thereafter was toward smaller, less costly boats. After World War II, a lot of small naval boats were bought by private owners for conversion to yachts. By the late 20th century, yachting has become a globally popular sport enjoyed by thousands of yachtsmen individually owning and upkeeping their own small leisure yachts. The number of boats and owners is increasing steadily, not only in the traditional locations along the beach but also on inland waterways and lakes.</p>
<p>Looking for <a href="http://eliteyachtservices.com.au/detailing-and-cleaning/">boat detailing Brisbane</a> ? Talk to <a href="http://eliteyachtservices.com.au/">Elite Yacht Services</a>. We do great work at competitive prices.</p>
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		<title>Proportional, Progressive, and Regressive taxes</title>
		<link>http://www.cto-blog.com/proportional-progressive-and-regressive-taxes/</link>
		<comments>http://www.cto-blog.com/proportional-progressive-and-regressive-taxes/#comments</comments>
		<pubDate>Thu, 08 Jul 2010 06:00:28 +0000</pubDate>
		<dc:creator>The Chief Technology Officer</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[myob brisbane]]></category>

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		<guid isPermaLink="false">http://www.cto-blog.com/proportional-progressive-and-regressive-taxes/</guid>
		<description><![CDATA[Taxes can be differentiated by the effect they have on the allocation of income and wealth. A proportional tax is one that places the same relative onus on all taxpayers—i.e., in the case where tax liability and income grow in the same scale. A progressive tax is characterized by a higher than proportional growth in [...]]]></description>
			<content:encoded><![CDATA[<p>Taxes can be distinguished by the impact they have on the placement of income and wealth. A proportional tax is the kind that impinges the same relative requirement on all the taxpayers—i.e., where tax liability and income grow in relative levels. A progressive tax is characterizable by a higher than proportional growth in the tax onus in regard to the increase in income, and a regressive tax is characterized by a less than proportional increase in the comparable liability. Thus, progressive taxes are viewed as reducing inequalities in income distribution, whereas regressive taxes are seen to increase these inequalities.</p>
<p>The taxes that are generally believed to be progressive include individual income taxes and estate taxes. Income taxes that are categorically progressive, however, might become less so for the upper-income categories—particularly if a taxpayer is allowed to lower his tax base by declaring deductions or by leaving out certain income components from his taxable income. Proportional tax rates which are applied to lower-income categories can also be more progressive if such exemptions of a personal nature are claimed.</p>
<p>Income measured over the period of a year might not necessarily give the most appropriate measure of taxpaying ability. For example, transitory increases in income can be saved, and during temporary declines in income a taxpayer could elect to pay for consumption by taking from savings. Ergo, if taxation is regarded with “permanent income,” it should be less regressive (or more progressive) than if it is held in comparison with annual income.</p>
<p>Sales taxes and excises (except luxuries) are generally regressive, because the spread of individual income consumed or spent for a specific good lowers as the amount of personal income increases. Poll taxes (also called head taxes), calculated as a fixed amount per capita, patently are regressive.</p>
<p>It is complicated to determine corporate income taxes and taxes on business as progressive, regressive, or proportionate, principally due to uncertainty surrounding the ability of businesses to shift their tax expenses (see below Shifting and incidence). This difficulty of nominating who bears the tax burden rests crucially on whether a national or a subnational (that is, provincial or state) tax is being determined.</p>
<p>In assessing the economic purposes of taxation, it is relevant to distinguish between varied points of tax rates. The statutory rates will be nominated in legislation; usually these are marginal rates, but sometimes they are median rates. Marginal income tax rates note the fraction of incremental income demanded by taxation when income rises by one dollar. Hence, if tax liability rises by 45 cents when income increases by one dollar, the marginal tax rate is 45 percent. Income tax legislature usually contain graduated marginal rates—i.e., rates that increase as income grows. Heavy analysis of marginal tax rates are required to take into account provisions other than the formal statutory rate structure. If, for example, a particular tax credit (reduction in tax) declines by 20 cents for each one-dollar rise in income, the marginal rate is 20 percentage points greater than indicated by the statutory rates. Since marginal rates signify how after-tax income changes in response to changes in before-tax income, they are the appropriate ones for considering incentive effects of taxation. It is even more difficult to realise the marginal effective tax rate to apply to income from business and capital, since it may be dependant on such factors as the structure of depreciation allowances, the deductibility of interest, and the provisions for inflation adjustment. A basic economic theorem shows that the marginal effective tax rate in income from capital is zero under a consumption-based tax.</p>
<p>Average income tax rates show the part of total income that is taken in taxation. The pattern of average rates is the one that is necessary for appraising the distributional equity of taxation. Under a progressive income tax the average income tax rate increases with income. Average income tax rates commonly increase with income, both because personal allowances are provided for the taxpayer and dependents and due to that marginal tax rates are graduated; on the flip side, preferential treatment of income received fundamentally by high-income households can dwarf these effects, producing regressivity, as signified by average tax rates that fall as income increases.</p>
<p>For <a href="http://www.stoneconsulting.com.au/">MYOB Brisbane</a> expert advice, contact Stone Consulting today. Stone Consulting also runs <a href="http://www.stoneconsulting.com.au/">MYOB training in Brisbane</a>.</p>
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		<title>Tangalooma Island Resort Holiday: One of the Best Holiday Destination in Australia</title>
		<link>http://www.cto-blog.com/tangalooma-island-resort-holiday-one-of-the-best-holiday-destination-in-australia/</link>
		<comments>http://www.cto-blog.com/tangalooma-island-resort-holiday-one-of-the-best-holiday-destination-in-australia/#comments</comments>
		<pubDate>Thu, 01 Jul 2010 12:18:00 +0000</pubDate>
		<dc:creator>The Chief Technology Officer</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[Tangalooma Island Resort is an earthly haven found in Tangalooma, Queensland in Australia. Originally, it was a whaling station and was turned into an island vacation hotspot because of its rare flora and fauna and its glorious views. Couples or families hunting down a good holiday destination would definitely enjoy a Tangalooma Island Resort holiday.
This [...]]]></description>
			<content:encoded><![CDATA[<p><img onload="javascript:addImgCaption(this);" height="225" alt="beach-front-21-300x225" hspace="8" src="http://23sqn.com/wp-content/uploads/2010/07/beach-front-21-300x225.jpg" width="300" align="right" vspace="8" />Tangalooma Island Resort is a haven situated in Tangalooma, Queensland in Australia. Formerly, it was a whaling station and was changed into an island holiday destination because of its unique flora and fauna and its wonderful views. Couples or families hunting down a choice getaway destination can expect to definitely treasure a Tangalooma Island Resort holiday.</p>
<p>This earthly haven is located on the west side of Moreton Island, near Moreton Bay. It is reknowned for its fabulous white beaches and it has been a whale sanctuary since the year the whaling station was closed down, in 1962.</p>
<p>When experiencing a Tangalooma Island Resort holiday, you can expect to be met by friendly and helpful staff whilst at the same time being carried away by the glorious white sand beaches. You can also take on a range of activities from wreck diving to feeding and playing with the dolphins. You cannot help but absolutely love every minute of your time away.</p>
<p>Tangalooma has a tiny population of 300, but tourism has helped this small township to grow and ensure the visual and majestic glory of the island. At least 3500 tourists frequent the resort in every week, and even more in peak seasons. The local government has also formed a Centre for Marine Education and Conservation, to instruct and train the local population as well as tourists about the importance of protecting the marine life in the area. The centre employs marine biologists to conduct information awareness drives and programs, inclusive in the nature tour package for holidaymakers.</p>
<p>Throughout a Tangalooma Island Resort vacation, everyone will definitely love their vacation with over eighty activities to choose from - but it may be the best part of your vacation could be the possibility to see the beauty of nature. Visitors can go sight-seeing and see the stunning sunrise and sunset on the beach, or play with the dolphins that live around the resort.</p>
<p>Want to visit Tangalooma Island? For <a href="http://tangaloomavilla.net.au/">Tangalooma Island accommodation</a> or <a href="http://tangaloomavilla.net.au/">Moreton Island accommodation</a>, check out Moreton View.</p>
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